Shelby PPC Agency
Pay Per Click or paid search is a vital digital marketing strategy as it makes sure your website ranks high on search engine results, increasing your visibility and leads. Call our Shelby PPC Agency today.
Pay Per Click, often known as paid search or PPC, is a crucial tactic for raising customer interest in and awareness of your company. Because you're essentially paying for a spot at the top of search engine rankings when potential consumers or clients input specific keywords into Google and other search engines, Shelby paid search can produce immediate victories for your business in terms of improving your exposure and leads. Google Ads, Facebook Ads, Yelp Ads, and other platforms are examples of paid search. Having both is necessary even though sponsored and organic search efforts complement one another.
Even though organic search is frequently free, if you're paying someone on a daily basis to manage your paid search accounts, you should make sure they are a qualified paid search expert like Epitome Digital Marketing. In addition to improving your lead generation with PPC and raising your exposure, our Shelby PPC Agency specialists will ensure that your efforts are optimized to prevent you from paying too much for the traffic you will obtain.
Paid Search Benefits
Cost Effective
PPC will be financially advantageous because you only pay for your advertising when visitors see it in search engine results.
Quick Wins
You can rank for specific keywords more fast with paid search, depending on how much you spend on your ad budget.
Measured Results
Using a set of statistics that make it easy to measure them, you can monitor the results of your PPC expenditure (ROI).
Easily Integrated
Paid Search can be used as a simple supplement to other marketing tactics and to strengthen organic SEO efforts.
Targeting Options
You can focus more on the target market for your adverts with Paid Search because of the availability to a wide range of targeting choices.
A/B Testing
PPC gives you the option to create numerous advertisements that are shown to varied audiences, allowing you to completely examine what is and isn't working.
How Can You Benefit From PPC Ads?
Paid search advertising is one of the most popular marketing techniques used by businesses to attract a certain audience since it appears in relevant search queries.
Both social media platforms like Facebook and search engines like Google, which each have billions of active daily users, display these adverts. As a result, you can assist a business in fast reaching its target market. In 2020, Google's ad income from the Google Ads platform, which enables marketers to use their ad network to target internet users, was estimated to be US $146.92 billion.
Pay-per-click marketing has significant benefits for both start-up and existing organizations, and Epitome Digital Marketing can help you make use of it. We help you remain ahead of the competition, grow your customer base, and increase brand recognition with tailored Shelby PPC ads.
How Do Pay Per Click Ads Operate?
Pay-per-click (PPC) online advertising delivers relevant ads on social media platforms or search engines. You only have to pay for the advertisement once—when a user clicks on it to go to your landing page. PPC advertising come in a variety of formats, but the most well-known ones are display and remarketing ads (banner ads). The PPC advertising services provided by Epitome Digital Marketing can help you grow your company and your earnings.
We Can Help You Support Your Business Using Paid Search
We can help you with a variety of Shelby paid search advertising strategies, such as the following:
A Budget-Friendly Marketing Strategy That Works
Paid searches are really less expensive than organic searches, despite the fact that you have to pay for each hit. We collaborate with you to create marketing strategies that will connect with your target audience and keep tabs on your progress.
If you are a small business in Shelby looking to invest in paid advertisements but have a tight budget, we can work with you to ensure that the campaign methods we build don't go over your budget. We make sure you get the highest ROI even on a limited budget!
Shelby PPC Services Boost The Caliber Of Your Leads
Pay-per-click advertising can enhance the volume of leads that websites generate, particularly for small businesses. Our Shelby PPC firm will work to acquire you relevant leads interested in your business, which will increase the number of high-quality visitors to your website. We promise that by utilizing our strategies, you will draw customers who are more inclined to make a purchase.
Measurable Results to Assess Your Campaign's Success
We warrant that you may evaluate the success of your campaign with quantifiable outcomes using a range of pay-per-click marketing elements, including:
- Cost per click
- Number of clicks
- Number of sales
Using these indicators, we let you evaluate how well you are doing in the marketing efforts and where you can improve.
Learn SEO Quickly
PPC marketing offers a quick entry into the SEO world, but SEO campaigns normally take months to build and start bringing in visitors. You can reach customers who aren't familiar with your brand and build a significant clientele with the aid of our Shelby PPC Agency services without investing a lot of time or money.
Facebook Paid Advertising
Facebook's tremendous acceptance across all demographics provides you with a big platform to reach your target audience. Many Shelby businesses solely operate on Facebook, and they rely on Facebook advertising to expand their customer base.
Our Shelby PPC specialists build and manage Facebook ad campaigns for them based on the profile details, location, and demographics of your target audience. These PPC advertisements also let you assess the effectiveness of your campaign to see if it meets your company's goals.
We can help you make the most of Facebook's audience in order to increase the visibility of your content, drive traffic to your website, encourage user interaction, and generate leads.
Pay-Per-Click Services from Google
Google is a big target platform because billions of people use it daily for searching. Google also provides Google Ads, a platform for paid advertising that makes use of an auction system. Each time a user searches for a term, a bidding process occurs.
By tailoring your bid amount, keeping a high Quality Score for the optimal ad positioning, and utilizing PPC advertising, our PPC professionals ensure that you win the Google Ads auction. Additionally, we assist you in using Google pay-per-click advertising to boost sales and draw targeted website traffic.
How Can Our Shelby PPC Agency Help You Grow Your Clientele?
Epitome Digital Marketing ensures that the goals of our sponsored search marketing services for your business are in line with your vision and objectives. We draw on our many years of experience and cutting-edge techniques to customize our services and strategies to your company's needs.
Our paid search specialists do a full PPC audit to identify the strategies that work best for your Shelby business as well as any potential issues. Along with that, we provide you with comprehensive details on the campaign's overall performance, keyword rankings, Google Analytics data, and any changes made while it was being carried out. You can also view our client dashboard for real-time campaign tracking.
Because we are experts at providing pay-per-click advertising, working with our Shelby PPC Agency can help you greatly expand your marketing efforts and accelerate the growth of your business.
Shelby PPC Services
KEYWORD RESEARCH
The best crafted and optimized advertising won't get you results unless you've done proper keyword research. The right people will be targeted on search engines if keyword research is done correctly, resulting in the optimum ROI for your sponsored search efforts.
PPC MANAGEMENT
As a business owner, you undoubtedly already have a full schedule managing and expanding your enterprise. Or perhaps you are a team member who already has a lot on their plate. By entrusting your sponsored search campaigns to our Shelby PPC specialists, you can relax knowing that they are in capable hands.
PAID ADVERTISING
It's not always possible to generate the leads you need to grow your business using organic SEO strategies. Paid advertising has the ability to be much more targeted and to provide more leads much faster. Our pay-per-click marketing strategies are built on our team's more than ten years of sponsored search expertise.
LANDING PAGE CONVERSION
Getting prospects to see your landing pages is one thing, but making landing pages that really convert them into paying customers is quite another. To maximize your return on investment, our landing pages are designed with speed and conversion in mind. Our website specialists provide work that has been praised as "clean and professional."
A/B SPLIT TESTING
The creation, activation, and subsequent abandonment of a properly designed sponsored search campaign are not typical practices. In order to optimize the ROI on your campaigns—the last thing we want to do—our Shelby PPC experts make sure that the correct testing is carried out. Your advertising expenses will be efficiently managed by our team.
CONVERSION RATE OPTIMIZATION
Conversion rate optimization, or CRO, is a must for every sponsored search campaign. Our Shelby PPC company works tremendously hard to ensure that you see the highest conversion rate on each of your sponsored search advertisements. With efficient CRO, you might potentially earn more money each time someone visits your website.
Hire Shelby PPC Agency
A Paid Search campaign that is not properly optimized can easily drain your marketing budget while producing less than satisfactory results. Make sure to hire a Paid Search Agency like Epitome Digital Marketing who are experts at PPC! Get in touch with us today!
Learn how your business can master the digital marketing world with these awesome insights into the various areas of digital marketing such as Web Design, SEO, Local SEO, Social Media Marketing, and more!
Why Choose Us For Your Digital Marketing Needs
Honest & Trustworthy
Our team is honest and trustworthy. We will always be up front with you on whether or not something can be done. If an idea sounds like it will not work or could be damaging to your business, we will let you know along with alternatives.
Top Notch Communication
At Epitome Digital Marketing, we pride ourselves on our communication. We will keep you up-to-date on projects and how things are going. We always make sure to thoroughly explain things to ensure that you have no questions about the project.
We Succeed When You Succeed
We don’t succeed until you succeed. Your company is not just another company putting money in our pockets. We consider ourselves a success when you achieve your business goals. Our goal is to grow and become more successful with you.
Superb Attention To Detail
We pride ourselves on our attention to detail. Many marketing agencies will just do the given task and don’t pay attention to any issues that may arise. We work proactively so as to avoid any issues that may be damaging to your business.
We Are Always Learning
We are never satisfied with our level of knowledge in the various areas of marketing. We are always eager to learn new strategies and come up with new services to offer you to continue to help your business reach its goals and become more successful.
Team Player
Our team is made up of people with a team player mentality. We work great not only amongst ourselves, but also with other teams as well. If your business requires that we work with multiple people at your company, we are happy to do this and work with your team.
Our Clients Love Us!
We can tell you all day how awesome we are, but the best way to judge a digital marketing agency is by what their clients have to say about their work. So check out some of the great testimonials our clients have given about what it's like to work with Epitome Digital Marketing!
Frequently Asked Questions
If you have some questions, please check out these common questions below. You can also check our main Frequently Asked Questions page which has questions for all of our services here at Epitome Digital Marketing. Finally, if you can’t find your questions there either, you can fill out the form on our Contact page to ask us anything else.
There is no set amount you have to spend on pay-per-click or paid search, but with nearly all forms of marketing, the more money you put into it, the faster and better your results will be.
Our paid search management fee is determined by your ad spend and you will be informed of how much our management fee will be before you sign any contracts.
The ROI and results you will get are determined by a number of factors: your ad spend, how competitive the keywords are that you want, the level of competition in your industry or niche, and more! Your expectations of what your results should be are also a factor as well. We look at paid search analytics and what the competition is doing to adjust your paid search accounts each month to optimize them to get you the best ROI possible.
No, you don't necessarily need to have paid search ads for your business. They are not a required form of marketing, but they do greatly increase the chances of potential customers finding your business. The odds are pretty high that at least a couple of your local competition are already paying for them. And if they are not, this instantly gives you an advantage over the competition.
Organic search are SEO tactics used mainly on your website that don't required paid ads to bring in traffic. You do not need to choose between the two, but organic SEO tactics are a very important foundation for paid search. Check out this awesome article we wrote on the subject of organic vs. paid search.
Odds are your competitors are bidding on your brand name to make sure they show up as an alternative to using your services in case anyone tries to search for your business.
If you have any other questions that were not found in the above answers, then please fill out our form on our Contact page.
Check out our work for yourself to see the high quality work that comes with hiring Epitome Digital Marketing for your digital marketing needs.
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